Minority-Led and BIPOC Centered AI Models and Why They're Important
Minority-led and BIPOC centered artificial intelligence (AI) models stand in the gap to reduce digital inequities in emerging technology...
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Digalyne Consulting
- Feb 27, 2023
- 7 min
How Black Owned Businesses Can Embrace Digital Transformation Post Pandemic
Leveling the playing field takes on a new meaning for Black owned businesses post-pandemic and digital transformation is making it...
Digalyne Consulting
- Apr 11, 2022
- 5 min
How to Launch a New SaaS Product + Sample Roadmap
Let’s face it. The SaaS market has all sorts of competition from small businesses and large enterprises offering various forms of...
Digalyne Consulting
- Dec 11, 2021
- 3 min
How to Set Goals for Small Business Digital Strategy
It goes without saying – though we will say it here – goal setting for small business digital strategy is one of the most important tasks...
Digalyne Consulting
- Nov 10, 2021
- 4 min
Understanding Digital Marketing for Small Business
When you have a small business, it is a given that marketing is a must. Marketing is the blanket term that covers any “action or business...
Digalyne Consulting
- Aug 17, 2021
- 5 min
Here's Why Marketing Automation Should Still Be a Priority in 2021
Automation has somewhat lost, regained, and re-lost its buzz over the recent years… but it has not lost its ability to advance key...
Digalyne Consulting
- Aug 2, 2021
- 6 min
How Will Digital Marketing Change in 2022?
The world is changing quite rapidly, especially on the heels of the global pandemic of 2020 (and continuing). It’s only natural that the...
Digalyne Consulting
- Jun 28, 2021
- 4 min
Is Your Small Business Ready for Digital Strategy?
The short answer: Yes. Yes, it is. We believe that once your business has established its mission and vision, the next step is to begin...
Digalyne Consulting
- Mar 21, 2021
- 4 min
Here's Why You Need a Digital Project Manager
A digital project manager is an expert in organization and strategy. Their goal is to achieve project goals...
Digalyne Consulting
- Jan 23, 2021
- 5 min
Digital Transformation Simplified and the Critical Place of Change Management
The one and only constant in life is that there will always be change. Yet, we bet if you could think of something that will cause an...
Digalyne Consulting
- Jan 12, 2021
- 3 min
Digital Strategy vs. Digital Marketing: What is the Difference?
Small businesses that use digital strategy as an integral part of overall business strategy have a leg up.
Digalyne Consulting
- Aug 29, 2020
- 4 min
How to Refresh Digital Strategy for Small Business in 2020
Small business digital strategy is vital to the growth of start-up firms that enter saturated markets or for rising small businesses that wa
Digalyne Consulting
- Jun 2, 2020
- 4 min
5 Social Media Updates in 2020 You Should Know + More
Social media enjoyed a supreme hike in usership in the early part of 2020. Facebook, LinkedIn, Twitter, Instagram, and the up and coming Tik
Digalyne Consulting
- May 25, 2020
- 6 min
How to Use Digital Narrative to Increase Lead Conversions for Small Business
Digital narrative involves strategy, data, analysis, and story all in one well-defined plan, to be effective, to add value, and to ultimatel
Digalyne Consulting
- Mar 14, 2020
- 5 min
What is Digital Transformation and How to Get Started for Small Business
Most organizations are just starting to understand the importance of holistic digital transformation, much less have adopted fully automated
Digalyne Consulting
- Jan 19, 2020
- 4 min
Prepare for Impact: Small Business Digital Marketing and the CCPA
Privacy regulation just got more intense now that the California Consumer Privacy Act (CCPA) is officially in effect as of Jan. 1, 2020.
Digalyne Consulting
- Dec 29, 2019
- 3 min
3 Mistakes to Avoid in Digital Marketing
Digital marketing is proving to be a solid strategy for small business growth everywhere. More and more small businesses are stacking up aga
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